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Richard Davies wrote: The UK has a good crop of technology pioneers in cloud computing - for example ElasticHosts, FlexiScale, Flexiant, OnApp - and also some strong government initiatives such as G-Cloud. We will have to see whether this kind of technical leadership converts into swift mass-market adoption or not.
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The Australian Software Company That Could: Atlassian Expands into Europe
Software Leader Opens European Headquarters in Amsterdam, Bucking Economic Downturn

Atlassian, makers of JIRA, the enterprise issue tracker, and Confluence, the most widely used wiki, today announced they have opened their European headquarters in Amsterdam. The strategic location will allow the company to better serve the company's second largest market -- Europe -- through expanded support and pre-sales offerings and local staff.

Despite the economic downturn, Atlassian recently ended another blockbuster financial year, doubling once again their revenue, to $35 million. While only six years old, the lightweight enterprise software company continues growing with no direct sales force and transparent pricing on their website. The opening of the European headquarters is a testament to the company's unique business model.

"With Europe accounting for over thirty-five percent of our market, we decided to grow our presence and commitment to our European customers, fulfilling our promise of legendary service and support," said Jeffrey Walker, President of Atlassian. Having opened an office in Gdansk, Poland in March 2008 focused on software development, Amsterdam is slated to be the European sales and technical support headquarters for Atlassian.

Atlassian currently serves over 13,000 customers in over 106 countries. Among Atlassian's leading customers in Europe is Accenture. Michael Widjaja, Partner and Senior Executive with Accenture in Amsterdam, explains, "Atlassian has pioneered an exemplary business model, providing world class lightweight enterprise software. We're glad to welcome them to Amsterdam and are excited by the company's continued expansion in Europe."

Atlassian's European customers include Accenture, BNP Paribas, Publicis, Credit Suisse, DaimlerChrysler, BMW, CERN and BBC. Atlassian's European office is hiring for several positions in support and pre-sales. For more information, visit: http://www.atlassian.com

About Atlassian

Atlassian develops affordable, lightweight software that helps enterprises collaborate better. Its products include Confluence, recognized as the most widely-used enterprise wiki, and JIRA, one of the world's most popular issue trackers for IT project management. The company has more than 13,000 customers worldwide, including 30 of the world's top 50 corporations. For more information, visit: http://www.atlassian.com

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