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SYS-CON UK Authors: Salvatore Genovese, Jamie Matusow

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Center Parcs Launch New Booking Features for Mobile Site

LONDON, UNITED KINGDOM -- (Marketwire) -- 01/02/13 -- Following the launch of their mobile website earlier this year, UK short break specialists Center Parcs have announced that even more of their website's features can now be accessed through your smartphone.

You can now easily book indoor and outdoor activities through the Center Parcs mobile site, as well as spa sessions and treatments at the Aqua Sana Spa, and make reservations at any of the on-site restaurants. Things to do can be booked in advance whilst planning your break or during your stay at one of the four locations across the UK.

Other features of the mobile site include the option to book your break, learn what's on offer at each of the Center Parcs villages, and view a video and photo gallery.

With nearly one in three adults in the UK owning a smartphone according to recent reports, the ability to book travel via mobile websites is an important option for customers. Global mobile searches increased by 400% in 2011 alone, and consumer demand for mobile optimised sites is expected to soar in 2013, according to an IAB and Crowd DNA study.

The enhanced site is accessible by visiting http://www.centerparcs.co.uk from your smartphone; if you are using Android 2.2 or iOs 4.1 and above, you will be redirected to the mobile site. Share your thoughts at http://www.facebook.com/CenterParcsUK or at @centerparcsuk.

Notes to Editors:

Center Parcs further information:

An alternative to UK holiday parks, Center Parcs offers its guests short break stays over the weekend (Friday to Monday) or midweek (Monday to Friday), 365 days a year.


1.  The four locations across the UK are Sherwood Forest (Nottinghamshire),
    Elveden Forest (Suffolk), Longleat Forest (Wiltshire) and Whinfell
    Forest, (Cumbria). 
2.  Center Parcs celebrates its 25th year in 2012. 
3.  Center Parcs has been awarded the following accolades since 2008: the
    Green Business Award for Biodiversity Protection, Visit Britain 5 Star
    Rating, Hospitality Assured, Tommy Award for Best UK Holiday Provider,
    Biodiversity Benchmark - Land Management, Carbon Trust Standard, Good
    Spa Guide Award, ISO14001, Investors in People. 
4.  Since 2011 Center Parcs experienced an average annual occupancy of 97%. 
5.  Center Parcs offers short breaks all year round and welcomes over 1.6
    million guests each year, 96% of guests expressing an intention to
    return. 

Contacts:
Center Parcs press office team:
0207 025 6665
press.office@centerparcs.co.uk

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