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May. 2, 2012 03:40 PM EDT
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News Desk How to Win Customers and Build Trust Online
What smart companies are doing to build trust and use it to create competitive advantage online
Mar. 1, 2011 05:00 AM
Businesses with websites need customers' trust. It costs a lot of money to build a good website. Even more to build a brand and advertise it. It's an expensive failure if you lose customers at the final hurdle simply because they don't feel confident enough to buy. Worse; it's bad business. It's like running a marathon and then stopping just before the finish line. This white paper from VeriSign will show how to customers and build trust online. Reader Feedback: Page 1 of 1
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